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    Privacy Policy

    1. General overview

    This policy aims to clearly explain how personal data is collected, used, and protected.

    The products are offered by:

    Jinhua Binduo Trading Co., LTD

    Chinese law company
    Company registration number: 91330702MA2K0AXF9X
    Address: Room 125, No 938, Taoyuan Road, Wucheng District, Jinhua City, Zhejiang Province, China

    Technical and operational management is provided by:

    E-comeo OÜ

    Harju maakond, Tallinn, Lasnamäe linnaosa, Lõõtsa tn 2a, 11415, Estonia
    Registration number: 16563515
    VAT number: EE102546129

    The technical infrastructure is hosted by Cloudways LLC.

    As part of operations, certain data may be processed through third-party solutions, including Shopify Inc., which implements appropriate protection measures.

    Use of the services implies acceptance of this policy.

    2. Data collected

    Different categories of data may be collected in the course of the activity:

    Identification data

    • First and last name
    • Postal address (billing and delivery)
    • Email address
    • Phone number

    Payment data

    • Credit card information
    • Transaction-related data

    Commercial data

    • Order history
    • Customer relationship tracking
    • Preferences and interests

    Technical data

    • IP address
    • Device and browsing information

    3. Use of cookies

    Cookies and similar technologies may be used to:

    • ensure the proper functioning of the services;
    • improve the user experience;
    • analyse browsing behaviour;
    • offer personalised content.

    Cookies may be:

    • session cookies (temporary);
    • persistent (stored until expiry or deletion).

    The user may configure their preferences at any time via their browser. Refusing certain cookies may limit certain features.

    4. Purposes of processing

    Personal data is collected for the following purposes:

    • order and delivery management;
    • payment processing;
    • customer service and support;
    • fraud prevention;
    • service improvement;
    • personalisation of the experience;
    • sending commercial information (with consent).

    Processing is based on:

    • contractual performance;
    • consent;
    • legitimate interest.

    5. Data recipients

    Data may be passed to the parties necessary for the proper functioning of the services, including:

    • logistics providers (carriers);
    • payment providers;
    • technical and hosting providers;
    • analytics tools such as Google Analytics;
    • advertising partners.

    Strictly necessary data may also be passed to the Seller to ensure shipment.

    It may be disclosed to authorities in the event of a legal obligation.

    6. Data retention

    Data is retained only for as long as necessary:

    • customer data: duration of the relationship + legal obligations;
    • contact data: duration of processing the request;
    • payment data: only for the time necessary for the transaction.

    Beyond this, data is deleted or archived in accordance with applicable regulations.

    7. Data transfers

    Certain data may be processed outside the European Union, including:

    • for hosting purposes;
    • for technical or logistical services.

    Appropriate measures are in place to ensure a level of protection compliant with the GDPR.

    Data necessary for delivery may be passed to the Seller in China.

    8. Data security

    Technical and organisational measures are implemented to ensure:

    • confidentiality;
    • integrity;
    • data security.

    Transactions are secured via encryption protocols (SSL).

    9. User rights

    In accordance with the GDPR, each user has the following rights:

    • access to their data;
    • rectification;
    • erasure;
    • restriction of processing;
    • objection;
    • portability.

    The user may also withdraw their consent at any time.

    Requests may be sent by email to the address indicated on the Contact page of the website.

    10. Preference management

    The user may:

    • update their personal information;
    • unsubscribe from commercial communications;
    • configure cookie settings.

    11. Disputes and applicable law

    This policy is governed by Estonian law. In the event of a dispute, an amicable solution will be preferred.

    Failing that, the competent courts shall be determined in accordance with applicable rules, in particular regarding consumer protection within the European Union.

    12. Modifications

    This policy may be updated at any time to reflect:

    • legal developments;
    • technical changes;
    • operational adaptations.

    13. Contact

    For any questions regarding data protection or to exercise your rights, you may contact us by email at the address indicated on the Contact page of the website.

    Lenasto

    📍 Lõõtsa tn 2a, 11415 Tallinn, Estonia

    📞
    +33 2 59 57 00 58

    📧
    contact@lenasto.com

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